Presale tickets aren’t always cheaper or more expensive than regular tickets – it really depends on the event, the presale terms, and other factors. For example, if you’re buying presale tickets for a Taylor Swift concert, they might be offered at the same price as general tickets.
However, for exclusive events like a limited-seating charity concert or a special one-night-only performance, presale tickets can sometimes be more expensive due to added perks or limited availability.
When Presale Tickets Might Be Cheaper?
- Exclusive Discounts: For example, members of the Beyoncé fan club might receive a discount on presale tickets as a reward for their loyalty.
- Avoiding Price Increases: Consider a popular event like the Super Bowl – ticket prices often increase as the event date approaches. Buying during the presale can help you lock in a lower price.
- Dynamic Pricing: At a U2 concert, for example, ticket prices might rise due to high demand. Purchasing during the presale might allow you to avoid these higher prices.
Real-Life Example of Cheaper Presale Prices
For example, during the presale for Ed Sheeran’s “Divide” tour, certain fan clubs offered discounted tickets to members who purchased early. These tickets were priced lower than those available during the general sale, rewarding fans for their loyalty and early commitment.
When Presale Tickets Might Be More Expensive?
- Fees and Markups: If you’re using an American Express card for a presale, there might be additional fees, making the tickets more expensive than those available during the general sale.
- VIP Packages: For a Coldplay concert, presale tickets might include VIP options with backstage access or exclusive merchandise. While these tickets offer added value, they come at a higher price.
- Limited Availability: Consider an event like Coachella—presale tickets might be in high demand and sell out quickly. If you miss the presale, the remaining general sale tickets could be priced lower to encourage sales, or conversely, resellers may mark up the price significantly.
Real-Life Example of Higher Presale Prices
For example, during the presale for the BTS “Map of the Soul” tour, VIP packages were available that included premium seating, exclusive merchandise, and a meet-and-greet with the band.
These tickets were priced significantly higher than standard tickets available during the general sale, but they offered a unique experience that justified the cost for many fans.
FAQ
Are Presale Tickets Cheaper Than Regular Tickets?
Concert presale tickets aren’t always cheaper than regular tickets. The price depends on the event, presale terms, and any added perks or fees. Sometimes they can be the same price, cheaper, or even more expensive.
What is The Advantage Of Presale Tickets?
Presale tickets offer the advantage of early access, allowing you to secure your spot before tickets go on sale to the general public. This often means getting better seats and reducing the risk of missing out on popular events that might sell out quickly.
